Not Equal To

Estimated reading: 2 minutes

Use Not Equal To conditional logic to send data to the receiver only when a submitted form value is different from a value you specify. It is the opposite of Equal To.

How it works

  • The plugin compares the submitted value of the chosen field with the comparison value you enter.
  • Comparison is a string comparison and is case-sensitive. premium is not equal to Premium.
  • If the two values do not match, the rule passes and the integration runs.

Example 1 — Skip test submissions

  1. Open your integration and scroll to Conditional Logic.
  2. Field: email.
  3. Operator: Not Equal To.
  4. Value: te**@*****le.com.

Everything from te**@*****le.com will be ignored; every other submission will be forwarded.

Example 2 — Send only paid plan signups to your CRM

Field: plan  ·  Operator: Not Equal To  ·  Value: free.

Free-plan signups will be filtered out; everyone on a paid tier flows to the CRM.

Notes & caveats

  • Case sensitivity matters. Use the exact value as it appears in the form submission. If your form converts input to lowercase, your comparison value must be lowercase too.
  • Empty values pass the rule by default (empty ≠ “free”), which may not be what you want. Combine with an Equal To non-empty rule in an All branch to require a value.
  • To match against multiple values (e.g. exclude both free and trial), add two Not Equal To rules joined with All.

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