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Advanced Form Integration plugin allows you to integrate any Sender Platform to Moosend. When a user fills a form on your website, the plugin will send the data to your Moosend account and create a contact in the preferred list. You can also add custom fields.

Supported Features

  • Create a new contact with basic (Name, Email) fields. It also allows adding the contact to a preferred list.

  • Additionally, supports custom fields. Pro

Obtaining Moosend API Key

Before start, you are required to save the API Key in plugin settings.

  1. Go to the WordPress admin area > AFI > Settings menu and activate Moosend.

  2. Login to your Moosend account.

  3. Go to Account > API Key. Copy the key.

  4. Select the Moosend tab.

  5. Paste the Key in the API Key input box and click Save Changes.

Create New Integration

Once API Key is saved you can start creating new integration. Click on Add New under AFI menu, New Integration page will appear.


A default title will be auto-generated with an auto incremental number. You can rename it to something related to the task. It will help you to quickly recognize the correct one when there is multiple integrations setup.


Select Correct Sender Form in Form Provider dropdown. Desired Form plugin must be installed and activated otherwise you won’t see it listed. After selecting Correct Form, all forms built under that form will be fetched and auto-populated in the Form/Task Name dropdown. Select the form that you want to integrate.


Select Moosend in Platform dropdown. In Pro version you’ll get the option Moosend [PRO].Select that.

Map Fields

Available contact lists will be auto-populated. Select the desired one. Map Email, Name, and custom fields. Skip the fields that not needed.

moosend - afi basic
Moosend – Free version supports basic fields
moosend map fields
Moosend - Map Fields

Save Integration

Finally, click the Save Integration button and you are done. Now you can start testing.


After the integration is made, when users fill up the form and submit it, the plugin initiates the process of sending data to the configured platform. It also saves a log that includes what data it tried to send, and what it got in response from that platform. So if you find an integration is not working, your first task is to check the logs. Go to AFI > Log menu and check the recent logs.

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