AFI AFI

Jetpack CRM

Estimated reading: 2 minutes Updated August 1, 2026

Jetpack CRM (formerly Zero BS CRM) is a free WordPress CRM plugin from Automattic. Advanced Form Integration captures Jetpack CRM events (new contacts, contact updates, new quotes, new transactions) and routes the data to any of 200+ destinations. Useful when you want Jetpack CRM as your hub but also need to mirror data to other tools.

What you’ll need

  • The Jetpack CRM plugin installed and activated.
  • The Advanced Form Integration plugin installed and activated.

Event data captured

Field Format
Event type contact_created, contact_updated, quote_created, transaction_created
Contact name First and last separately
Contact email Same as input
Company Same as input
Phone Same as input
Address Each sub-field separately
Quote total Numeric (for quote events)
Transaction amount Numeric (for transaction events)
Created at YYYY-MM-DD HH:MM:SS

Create the integration

  1. Go to WP Admin → AFI → Add New.
  2. Enter an Integration Title, e.g. Jetpack CRM contact → HubSpot mirror.
  3. In Trigger → Form/Data Provider, select Jetpack CRM.
  4. In Form/Task Name, choose the event.
  5. In Action → Platform, pick the destination and complete the field mapping.
  6. Optional: configure Conditional Logic.
  7. Click Save Integration.

Screenshot: AFI Add New screen with Jetpack CRM selected

Conditional logic example

Goal: when a new transaction over $500 is recorded in Jetpack CRM, also send a thank-you email via Mailchimp.

Create the Mailchimp integration on the Transaction Created event. Open the Conditional Logic panel, add a condition with the transaction amount field, Greater Than, value 500.

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