AFI AFI

SuperOffice CRM

Estimated reading: 2 minutes Updated July 31, 2026

Overview

AFI pushes contacts and sales into SuperOffice CRM — the European CRM platform — from WordPress events. Capture leads with full attribution into your SuperOffice pipeline.

Supported actions

  • Create / Update Contact
  • Create Sale (Opportunity)
  • Create Activity (Task / Appointment)

Authentication

  1. Open SuperOffice Developer Portal and register an application.
  2. Note the Client ID and Client Secret + the customer ID of your SuperOffice tenant.
  3. In AFI go to Settings > SuperOffice CRM, paste the credentials, click Connect, and approve OAuth.

How to create the integration

  1. In WordPress admin, go to AFI > New Integration.
  2. Pick your Sender (Contact Form 7, WPForms, WooCommerce, etc.) and the form / event to listen on.
  3. Pick SuperOffice CRM as the Receiver, then pick the Task you want to run.
  4. Map sender fields onto SuperOffice CRM’s fields. First/last name + email are typically required for contacts. Sales need amount, currency, and an associated person/company.
  5. Optional: add Conditional Logic so the action only fires on matching submissions.
  6. Save and run a test submission. Check AFI > Log if anything looks off.

Notes & caveats

  • Online vs OnSite: SuperOffice has both cloud and on-premise versions — API URLs differ.
  • User permissions: the connected user’s permissions determine what records the API can create.
  • Custom user-defined fields (UDEFs): pre-create in SuperOffice and use the field key for mapping.

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