In short, this WordPress plugin connects two platforms. So if some incidents happen in one platform, it sends the data to other. There are sender and receiver platforms. Please check the supported list and features.
Sender platforms are mostly popular WordPress form plugins. When a website user submits a form, the information can be sent to other 3rd party softwares. We’ve designed the plugin like a framework, so it is not bounded only to form plugins as the sender, it can be used for many other platforms. We’ve already introduced WooCommerce and others are coming.
Many CRM, Email Marketing, Project Management, etc. platforms are supported as receiver. For example, creating a row in Google Sheets, add a subscriber to a Mailchimp list, send SMS through Twilio, etc.