How to Send FormCraft Submissions to EngageBay

Written by Nasir Ahmed
PublishedAugust 2, 2026
Reading time2 min read

EngageBay is a CRM that helps you manage contacts and track interactions. FormCraft makes it easy to build conversational forms, but sending data to external platforms needs an integration. AFI bridges that gap to EngageBay.

Why not just use Zapier?

For connecting FormCraft to CRM, a cloud automation service adds cost and a dependency on an external server. AFI runs on your site with no task limits.

What you will need

  • A WordPress site with FormCraft installed and at least one form.
  • A EngageBay account.
  • The Advanced Form Integration plugin (free from WordPress.org).

Connect EngageBay to AFI

  1. Log in to your EngageBay account.
  2. Go to Settings → API and copy your API Key.
  3. In WordPress, go to AFI → Settings → EngageBay.
  4. Enter the API Key, email, and name, then click Save.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it FormCraft to EngageBay.

2. Pick your trigger

Select FormCraft as the form provider and choose the form you want to connect. AFI detects the fields automatically.

3. Select EngageBay as the destination

Choose EngageBay from the platform dropdown and pick Create Contact. This creates a contact in EngageBay.

4. Map fields

Match each EngageBay field on the left to the corresponding FormCraft field on the right. You can also use smart tags like {{_submission_date}} and {{utm_source}}.

5. Add conditions if needed

Only want to send certain submissions? Set up a conditional rule based on any form field value.

6. Save and test

Click Save Integration. Fill out your FormCraft form and submit. Check EngageBay to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps name, email, and phone to EngageBay with unlimited submissions. Pro adds custom field mapping. No per-submission fees on any plan.

Frequently asked questions

Do I need coding skills?

No. Everything is configured through a visual interface, including field mapping.

Will adding this slow down my form?

No. AFI sends data to the destination after the form submission completes. Your visitors see the normal success message without any delay.

Can I connect multiple FormCraft forms?

Yes. Create a separate integration for each form, or send one form to multiple platforms.

Get started

Install Advanced Form Integration free from WordPress.org and connect FormCraft to EngageBay in minutes.

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