How to Send Quform Submissions to Iterable

Iterable is a marketing automation platform. Here is how to pipe Quform submissions straight into Iterable using Advanced Form Integration. The setup takes about five minutes and runs entirely on your own server.

Skip the automation middleman

Rather than routing data through a third-party cloud, AFI sends it directly from your WordPress server to marketing automation. No task meter, no monthly bill.

What you will need

• A WordPress site with Quform installed and at least one form.
• A Iterable account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Iterable to AFI

1. Log in to your Iterable account.
2. Go to Settings → API Keys and copy your API Key.
3. In WordPress, go to AFI → Settings → Iterable.
4. Enter the API Key and data center, then click Save.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Quform to Iterable.

2. Pick your trigger

Select Quform as the form provider and choose the form you want to connect. AFI detects the fields automatically.

3. Select Iterable as the destination

Choose Iterable from the platform dropdown and pick Add User. This creates or updates a user in Iterable.

4. Map fields

Match each Iterable field on the left to the corresponding Quform field on the right. You can also use smart tags like {{_submission_date}} and {{utm_source}}.

5. Add conditions if needed

Only want to send certain submissions? Set up a conditional rule based on any form field value.

6. Save and test

Click Save Integration. Fill out your Quform form and submit. Check Iterable to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email and name to Iterable with unlimited submissions. Pro adds custom field mapping and data fields. No per-submission fees on any plan.

Frequently asked questions

Do I need coding skills?

No. Everything is configured through a visual interface, including field mapping.

Will adding this slow down my form?

No. AFI sends data to the destination after the form submission completes. Your visitors see the normal confirmation message without any delay.

Can I connect multiple forms?

Yes. Create a separate integration for each form, or send one form to multiple platforms.

Get started

Install Advanced Form Integration free from WordPress.org and connect Quform to Iterable in minutes.