How to Send Paid Memberships Pro Data to Smartlead

Smartlead is a cold email outreach platform for managing subscribers and campaigns. Paid Memberships Pro manages a member checks out or a membership level changes, but sending that data to external platforms needs an integration. AFI bridges that gap to Smartlead.

Why not just use Zapier?

For connecting Paid Memberships Pro to cold email outreach, a cloud automation service adds cost and a dependency on an external server. AFI runs on your site with no task limits.

What you will need

• A WordPress site with Paid Memberships Pro installed and configured.
• A Smartlead account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Smartlead to AFI

1. Log in to your Smartlead account.
2. Go to Settings → API and copy your API Key.
3. In WordPress, go to AFI → Settings → Smartlead.
4. Paste the API Key and click Save Changes.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Paid Memberships Pro to Smartlead.

2. Pick your trigger

Select Paid Memberships Pro as the form provider. AFI fires when a member checks out or a membership level changes, giving you access to member name, email, membership level, payment amount, and order ID.

3. Select Smartlead as the destination

Choose Smartlead from the platform dropdown and pick Add Lead. This adds a lead to a Smartlead campaign.

4. Map fields

Match each Smartlead field on the left to the corresponding Paid Memberships Pro field on the right. Common mappings include member name, email, membership level, payment amount, and order ID. You can also use smart tags like {{_submission_date}}.

5. Add conditions if needed

Only want to send certain records? Set up a conditional rule based on any field value.

6. Save and test

Click Save Integration. Trigger a test event in Paid Memberships Pro. Check Smartlead to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email, first name, and last name to Smartlead with unlimited records. Pro adds custom field mapping and campaign selection. No per-record fees on any plan.

Frequently asked questions

Which Paid Memberships Pro events trigger the integration?

AFI fires when a member checks out or a membership level changes. This covers new submissions and relevant status changes.

Will adding this slow down my site?

No. AFI sends data to the destination after the event completes. Your site performance is not affected.

Can I send data to multiple platforms?

Yes. Create a separate integration for each destination, and every record flows to all of them simultaneously.

Get started

Install Advanced Form Integration free from WordPress.org and connect Paid Memberships Pro to Smartlead in minutes.