How to Send FormCraft Submissions to Zoho Marketing Automation

Zoho Marketing Automation is a marketing automation platform. If you want FormCraft submissions in Zoho Marketing Automation, you could pay for a cloud automation service. Or you could do it directly from WordPress. This is the direct route.

Why connect directly?

Cloud automation tools like Zapier charge per task and route your data through external servers. AFI processes everything on your WordPress site. No per-submission fees, no external dependencies.

What you will need

• A WordPress site with FormCraft installed and at least one form.
• A Zoho Marketing Automation account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Zoho Marketing Automation to AFI

Zoho Marketing Automation uses OAuth 2.0 for authentication. In AFI → Settings → Zoho Marketing Automation, click Authorize and grant access. This is a one-time step.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it FormCraft to Zoho Marketing Automation.

2. Pick your trigger

Select FormCraft as the form provider and choose the form you want to connect. AFI detects the fields automatically.

3. Select Zoho Marketing Automation as the destination

Choose Zoho Marketing Automation from the platform dropdown and pick Add Subscriber. This adds a subscriber to Zoho Marketing Automation.

4. Map fields

Match each Zoho Marketing Automation field on the left to the corresponding FormCraft field on the right. You can also use smart tags like {{_submission_date}} and {{utm_source}}.

5. Add conditions if needed

Only want to send certain submissions? Set up a conditional rule based on any form field value.

6. Save and test

Click Save Integration. Fill out your FormCraft form and submit. Check Zoho Marketing Automation to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email and name to Zoho Marketing Automation with unlimited submissions. Pro adds custom field mapping. No per-submission fees on any plan.

Frequently asked questions

Do I need coding skills?

No. Everything is configured through a visual interface, including field mapping.

Will adding this slow down my form?

No. AFI sends data to the destination after the form submission completes. Your visitors see the normal success message without any delay.

Can I connect multiple FormCraft forms?

Yes. Create a separate integration for each form, or send one form to multiple platforms.

Get started

Install Advanced Form Integration free from WordPress.org and connect FormCraft to Zoho Marketing Automation in minutes.