How to Send Elementor Pro Forms Submissions to Segment

Segment is a customer data platform. Every Elementor Pro Forms submission should flow into Segment without manual effort. This guide shows how to set that up in five minutes.

Skip the automation middleman

Rather than routing data through a third-party cloud, AFI sends it directly from your WordPress server to Segment. No task meter, no monthly bill.

What you will need

• A WordPress site with Elementor Pro installed and at least one Pro Form.
• A Segment account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Segment to AFI

1. Get your Segment Write Key.
2. In WordPress, go to AFI → Settings → Segment.
3. Paste the Write Key.
4. Click Save Changes.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Elementor to Segment.

2. Pick your trigger

Select Elementor Pro Form as the form provider and choose the form you want to connect. AFI detects the fields automatically.

3. Select Segment as the destination

Choose Segment from the platform dropdown and pick Identify User. This identifies a user in Segment.

4. Map fields

Match each Segment field on the left to the corresponding Elementor form field on the right. You can also use smart tags like {{_submission_date}} and {{utm_source}}.

5. Add conditions if needed

Only want to send certain submissions? Set up a conditional rule based on any form field value.

6. Save and test

Click Save Integration. Fill out your Elementor form and submit. Check Segment to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps user ID, email, and traits to Segment with unlimited submissions. Pro adds custom trait mapping. No per-submission fees on any plan.

Frequently asked questions

Do I need coding skills?

No. Everything is configured through a visual interface, including field mapping.

Will adding this slow down my form?

No. AFI sends data to the destination after the form submission completes. Your visitors see the normal success message without any delay.

Can I connect multiple Elementor forms?

Yes. Create a separate integration for each form, or send one form to multiple platforms.

Get started

Install Advanced Form Integration free from WordPress.org and connect Elementor Pro Forms to Segment in minutes.