How to Send Elementor Pro Forms Submissions to Meta Conversions API

Meta Conversions API is a advertising platform. Here is how to pipe Elementor Pro Forms submissions straight into Meta Conversions API using Advanced Form Integration. The setup takes about five minutes and runs entirely on your own server.

Skip the automation middleman

Rather than routing data through a third-party cloud, AFI sends it directly from your WordPress server to Meta Conversions API. No task meter, no monthly bill.

What you will need

• A WordPress site with Elementor Pro installed and at least one Pro Form.
• A Meta Conversions API account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Meta Conversions API to AFI

1. Get your Meta Pixel ID and Access Token from Meta Events Manager.
2. In WordPress, go to AFI → Settings → Meta Conversions API.
3. Enter the Pixel ID and Access Token.
4. Click Save.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Elementor to Meta Conversions API.

2. Pick your trigger

Select Elementor Pro Form as the form provider and choose the form you want to connect. AFI detects the fields automatically.

3. Select Meta Conversions API as the destination

Choose Meta Conversions API from the platform dropdown and pick Send Event. This sends an event via the Meta Conversions API.

4. Map fields

Match each Meta Conversions API field on the left to the corresponding Elementor form field on the right. You can also use smart tags like {{_submission_date}} and {{utm_source}}.

5. Add conditions if needed

Only want to send certain submissions? Set up a conditional rule based on any form field value.

6. Save and test

Click Save Integration. Fill out your Elementor form and submit. Check Meta Conversions API to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps event name, value, and user data to Meta Conversions API with unlimited submissions. Pro adds custom parameter mapping. No per-submission fees on any plan.

Frequently asked questions

Do I need coding skills?

No. Everything is configured through a visual interface, including field mapping.

Will adding this slow down my form?

No. AFI sends data to the destination after the form submission completes. Your visitors see the normal success message without any delay.

Can I connect multiple Elementor forms?

Yes. Create a separate integration for each form, or send one form to multiple platforms.

Get started

Install Advanced Form Integration free from WordPress.org and connect Elementor Pro Forms to Meta Conversions API in minutes.