How to Send Easy Digital Downloads Orders to Postmark

Postmark is a transactional email platform for managing subscribers and campaigns. Easy Digital Downloads powers digital product sales on WordPress. Postmark is where your customer and order data needs to go. Here is how to connect them without Zapier or code.

Why not just use Zapier?

For connecting Easy Digital Downloads to transactional email, a cloud automation service adds cost and a dependency on an external server. AFI runs on your site with no task limits.

What you will need

• A WordPress site with Easy Digital Downloads installed and configured.
• A Postmark account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Postmark to AFI

1. Log in to your Postmark account.
2. Go to Settings → API and copy your Server API Token.
3. In WordPress, go to AFI → Settings → Postmark.
4. Paste the API Token and click Save Changes.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Easy Digital Downloads to Postmark.

2. Pick your trigger

Select Easy Digital Downloads as the form provider. AFI fires when a purchase is completed, giving you access to customer details, product information, payment data, and download links.

3. Select Postmark as the destination

Choose Postmark from the platform dropdown and pick Add Mailing List Member. This adds a member to a Postmark mailing list.

4. Map fields

Match each Postmark field on the left to the corresponding Easy Digital Downloads field on the right. Common mappings include customer name, email, product details, and order total. You can also use smart tags like {{_submission_date}}.

5. Add conditions if needed

Only want to send certain purchases? Set up a conditional rule. For example, only sync completed payments or specific products.

6. Save and test

Click Save Integration. Place a test purchase in your Easy Digital Downloads store. Check Postmark to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email and name to Postmark with unlimited orders. Pro adds custom field mapping. No per-order fees on any plan.

Frequently asked questions

Which Easy Digital Downloads events trigger the integration?

AFI fires when a purchase is completed. This covers new sales, including customer details and product information.

Will adding this slow down my checkout?

No. AFI sends data to the destination after the purchase is processed. Your customers complete checkout normally without any delay.

Can I send purchases to multiple platforms?

Yes. Create a separate integration for each destination, and every purchase flows to all of them simultaneously.

Get started

Install Advanced Form Integration free from WordPress.org and connect Easy Digital Downloads to Postmark in minutes.