How to Send Contact Form 7 Submissions to Selzy
Selzy is a budget-friendly email marketing platform with a clean interface and solid deliverability.
Getting Contact Form 7 data into Selzy does not require Zapier, webhooks, or custom PHP. Advanced Form Integration handles the connection natively, and this guide shows every step.
Skip the automation middleman
You could route form data through an external automation service, paying per submission. Or you could send it directly. Advanced Form Integration processes everything on your server, with no task limits and a full audit log.
What you will need
- A WordPress site with Contact Form 7 installed and at least one form.
- A Selzy account.
- The Advanced Form Integration plugin (free from WordPress.org).
Connect Selzy to AFI
- Log in to your Selzy account.
- Go to Settings → API and copy your API Key.
- In WordPress, go to AFI → Settings → Selzy.
- Paste the API Key and click Save Changes.

Setting up the integration
1. Create a new integration
Go to AFI → Add New. Give it a name that helps you identify it later, like Contact Form to Selzy.
2. Choose your trigger
Select Contact Form 7 as the form provider. Pick the specific form you want to connect. AFI reads the form fields automatically.
3. Choose Selzy as the action
Select Selzy from the platform dropdown, then pick Add Subscriber. This adds the subscriber to a chosen Selzy list.
4. Map your fields
For each Selzy field on the left, choose the matching Contact Form 7 field on the right. Map email to email, name to name, and so on. You can also add static text or dynamic tags like {{_submission_date}} and {{utm_source}}.
5. Add conditions if needed
Want to send only certain submissions? Add a conditional logic rule. For example, only create a contact when the form includes a valid email address, or route different form values to different Selzy lists.
6. Save and test
Hit Save Integration. Submit a test entry on your Contact Form 7 form. Check Selzy to confirm the data arrived. If something is off, open AFI → Log to see the exact request and response.
Free vs Pro
The free version handles email and name with unlimited submissions. The Pro upgrade unlocks custom field mapping. There are no per-submission fees on any plan.
Frequently asked questions
Will this slow down my Contact Form 7 form?
No. AFI processes the data asynchronously after the form submission completes. The visitor sees the normal success message with no delay.
Can I connect multiple forms to Selzy?
Yes. Create a separate integration for each form. You can also send one form to multiple platforms by stacking integrations.
What happens if Selzy is temporarily unavailable?
AFI queues the data in the background and retries. You can also manually resend from the log if needed.
Get started
Install Advanced Form Integration free from WordPress.org and connect Contact Form 7 to Selzy in five minutes. No code, no Zapier, no per-task fees.