How to Send Contact Form 7 Submissions to Capsule CRM
Capsule is a straightforward CRM designed for small businesses. It tracks contacts, organizations, opportunities, and tasks in one place.
Contact Form 7 sends email, but it does not send data to Capsule CRM. That gap is what Advanced Form Integration fills. Here is how to wire them together in about five minutes.
Why not just use Zapier?
For a single form-to-CRM connection on WordPress, a general automation cloud is more cost and more moving parts than you need. Advanced Form Integration runs on your own site, so there is no task meter, no monthly bill that grows with your traffic, and your data does not pass through an outside service.
What you will need
- A WordPress site with Contact Form 7 installed and at least one form.
- A Capsule CRM account.
- The Advanced Form Integration plugin (free from WordPress.org).
Connect Capsule CRM to AFI
- Log in to your Capsule CRM account.
- Go to Profile → API Auth Tokens and create a token.
- In WordPress, go to AFI → Settings → Capsule CRM.
- Paste the token and click Save Changes.

Setting up the integration
1. Create a new integration
Go to AFI → Add New. Give it a name that helps you identify it later, like Contact Form to Capsule CRM.
2. Choose your trigger
Select Contact Form 7 as the form provider. Pick the specific form you want to connect. AFI reads the form fields automatically.
3. Choose Capsule CRM as the action
Select Capsule CRM from the platform dropdown, then pick Add Contact. This creates a contact in Capsule with name, email, and phone.
4. Map your fields
For each Capsule CRM field on the left, choose the matching Contact Form 7 field on the right. Map email to email, name to name, and so on. You can also add static text or dynamic tags like {{_submission_date}} and {{utm_source}}.
5. Add conditions if needed
Want to send only certain submissions? Add a conditional logic rule. For example, only create a contact when the form includes a valid email address, or route different form values to different Capsule CRM lists.
6. Save and test
Hit Save Integration. Submit a test entry on your Contact Form 7 form. Check Capsule CRM to confirm the data arrived. If something is off, open AFI → Log to see the exact request and response.
Free vs Pro
The free version handles name, email, phone, and address with unlimited submissions. The Pro upgrade unlocks custom field mapping and tags. There are no per-submission fees on any plan.
Frequently asked questions
Will this slow down my Contact Form 7 form?
No. AFI processes the data asynchronously after the form submission completes. The visitor sees the normal success message with no delay.
Can I connect multiple forms to Capsule CRM?
Yes. Create a separate integration for each form. You can also send one form to multiple platforms by stacking integrations.
What happens if Capsule CRM is temporarily unavailable?
AFI queues the data in the background and retries. You can also manually resend from the log if needed.
Get started
Install Advanced Form Integration free from WordPress.org and connect Contact Form 7 to Capsule CRM in five minutes. No code, no Zapier, no per-task fees.