How to Send Contact Form 7 Submissions to Shape Software

Written by Nasir Ahmed
PublishedAugust 2, 2026
Reading time2 min read

Shape Software is a CRM that helps you manage contacts and track interactions. If you want Contact Form 7 submissions in Shape Software, you could pay for a cloud automation service. Or you could do it directly from WordPress. This is the direct route.

Why connect directly?

Cloud automation tools like Zapier charge per task and route your data through external servers. AFI processes everything on your WordPress site. No per-submission fees, no external dependencies.

What you will need

  • A WordPress site with Contact Form 7 installed and at least one form.
  • A Shape Software account.
  • The Advanced Form Integration plugin (free from WordPress.org).

Connect Shape Software to AFI

  1. Log in to your Shape Software account.
  2. Copy your API Key from settings.
  3. In WordPress, go to AFI → Settings → Shape Software.
  4. Paste the API Key and click Save Changes.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it CF7 to Shape Software.

2. Pick your trigger

Select Contact Form 7 and choose your form. Fields are detected automatically.

3. Select Shape Software as the destination

Choose Shape Software and pick Add Lead. This creates a lead in Shape Software.

4. Map fields

Match each Shape Software field to the corresponding Contact Form 7 field. Smart tags like {{_submission_date}} are available.

5. Add conditions if needed

Send only specific submissions based on conditional rules.

6. Save and test

Click Save Integration. Submit a test form and verify in Shape Software. Check AFI → Log if needed.

Free vs Pro

Free maps name, email, and phone with unlimited submissions. Pro adds custom field mapping. No per-submission fees.

Frequently asked questions

Do I need coding skills?

No. Everything is visual.

Will this slow down my form?

No. Data is sent asynchronously after submission.

Can I connect multiple forms?

Yes. Create as many integrations as you need.

Get started

Install Advanced Form Integration free from WordPress.org and connect Contact Form 7 to Shape Software in minutes.

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