How to Send Bookly Data to ActiveCampaign

Written by Nasir Ahmed
PublishedAugust 2, 2026
Reading time3 min read

ActiveCampaign is a CRM and email marketing that helps you manage contacts and track interactions. If you want Bookly appointment synced to ActiveCampaign, you could pay for a cloud automation service. Or you could do it directly from WordPress. This is the direct route.

Why not just use Zapier?

For connecting Bookly to CRM and email marketing, a cloud automation service adds cost and a dependency on an external server. AFI runs on your site with no task limits.

What you will need

  • A WordPress site with Bookly installed and configured.
  • A ActiveCampaign account.
  • The Advanced Form Integration plugin (free from WordPress.org).

Connect ActiveCampaign to AFI

  1. Log in to your Active Campaign account.
  2. Go to Settings → Developer and copy your API URL and Key.
  3. In WordPress, go to AFI → Settings → ActiveCampaign.
  4. Enter the API URL and Key, then click Save.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Bookly to ActiveCampaign.

2. Pick your trigger

Select Bookly as the form provider. AFI fires when an appointment is booked, giving you access to customer name, email, phone, service name, staff member, appointment date, and time.

3. Select ActiveCampaign as the destination

Choose ActiveCampaign from the platform dropdown and pick Add Contact. This creates or updates a contact in Active Campaign.

4. Map fields

Match each ActiveCampaign field on the left to the corresponding Bookly field on the right. Common mappings include customer name, email, phone, service name, staff member, appointment date, and time. You can also use smart tags like {{_submission_date}}.

5. Add conditions if needed

Only want to send certain records? Set up a conditional rule based on any field value.

6. Save and test

Click Save Integration. Trigger a test event in Bookly. Check ActiveCampaign to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email, first name, and last name to ActiveCampaign with unlimited records. Pro adds custom field mapping and list assignment. No per-record fees on any plan.

Frequently asked questions

Which Bookly events trigger the integration?

AFI fires when an appointment is booked. This covers new submissions and relevant status changes.

Will adding this slow down my site?

No. AFI sends data to the destination after the event completes. Your site performance is not affected.

Can I send data to multiple platforms?

Yes. Create a separate integration for each destination, and every record flows to all of them simultaneously.

Get started

Install Advanced Form Integration free from WordPress.org and connect Bookly to ActiveCampaign in minutes.

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