How to Send Funnel Builder Data to SharpSpring

SharpSpring is a marketing automation platform. Funnel Builder manages a visitor submits a form or completes a step in a funnel, but sending that data to external platforms needs an integration. AFI bridges that gap to SharpSpring.

Why connect directly?

Cloud automation tools like Zapier charge per task and route your data through external servers. AFI processes everything on your WordPress site. No per-submission fees, no external dependencies.

What you will need

• A WordPress site with Funnel Builder installed and configured.
• A SharpSpring account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect SharpSpring to AFI

1. Log in to your SharpSpring account.
2. Go to Settings → API and copy your API Key and Secret.
3. In WordPress, go to AFI → Settings → SharpSpring.
4. Enter the API Key and Secret, then click Save.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it Funnel Builder to SharpSpring.

2. Pick your trigger

Select Funnel Builder as the form provider. AFI fires when a visitor submits a form or completes a step in a funnel, giving you access to visitor name, email, phone, funnel step, and custom field values.

3. Select SharpSpring as the destination

Choose SharpSpring from the platform dropdown and pick Add Lead. This creates or updates a lead in SharpSpring.

4. Map fields

Match each SharpSpring field on the left to the corresponding Funnel Builder field on the right. Common mappings include visitor name, email, phone, funnel step, and custom field values. You can also use smart tags like {{_submission_date}}.

5. Add conditions if needed

Only want to send certain records? Set up a conditional rule based on any field value.

6. Save and test

Click Save Integration. Trigger a test event in Funnel Builder. Check SharpSpring to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email, first name, and last name to SharpSpring with unlimited records. Pro adds custom field mapping and campaign assignment. No per-record fees on any plan.

Frequently asked questions

Which Funnel Builder events trigger the integration?

AFI fires when a visitor submits a form or completes a step in a funnel. This covers new submissions and relevant status changes.

Will adding this slow down my site?

No. AFI sends data to the destination after the event completes. Your site performance is not affected.

Can I send data to multiple platforms?

Yes. Create a separate integration for each destination, and every record flows to all of them simultaneously.

Get started

Install Advanced Form Integration free from WordPress.org and connect Funnel Builder to SharpSpring in minutes.