How to Send weForms Data to MailPoet

Written by Nasir Ahmed
PublishedAugust 2, 2026
Reading time3 min read

MailPoet is a email marketing platform for managing subscribers and campaigns. If you want weForms submission synced to MailPoet, you could pay for a cloud automation service. Or you could do it directly from WordPress. This is the direct route.

Why not just use Zapier?

For connecting weForms to email marketing, a cloud automation service adds cost and a dependency on an external server. AFI runs on your site with no task limits.

What you will need

  • A WordPress site with weForms installed and configured.
  • A MailPoet account.
  • The Advanced Form Integration plugin (free from WordPress.org).

Connect MailPoet to AFI

  1. MailPoet runs inside WordPress, so no external API key is needed.
  2. Make sure the MailPoet plugin is installed and activated.
  3. In AFI, select MailPoet as the action platform.
  4. Choose a list and map your fields.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it weForms to MailPoet.

2. Pick your trigger

Select weForms as the form provider. AFI fires when a form is submitted, giving you access to submitter name, email, phone, and any custom form fields.

3. Select MailPoet as the destination

Choose MailPoet from the platform dropdown and pick Subscribe To List. This subscribes a contact to a MailPoet list.

4. Map fields

Match each MailPoet field on the left to the corresponding weForms field on the right. Common mappings include submitter name, email, phone, and any custom form fields. You can also use smart tags like {{_submission_date}}.

5. Add conditions if needed

Only want to send certain records? Set up a conditional rule based on any field value.

6. Save and test

Click Save Integration. Trigger a test event in weForms. Check MailPoet to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps email, first name, and last name to MailPoet with unlimited records. Pro adds custom subscriber field mapping. No per-record fees on any plan.

Frequently asked questions

Which weForms events trigger the integration?

AFI fires when a form is submitted. This covers new submissions and relevant status changes.

Will adding this slow down my site?

No. AFI sends data to the destination after the event completes. Your site performance is not affected.

Can I send data to multiple platforms?

Yes. Create a separate integration for each destination, and every record flows to all of them simultaneously.

Get started

Install Advanced Form Integration free from WordPress.org and connect weForms to MailPoet in minutes.

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