How to Send WPForms Submissions to CINC

Written by Nasir Ahmed
PublishedAugust 2, 2026
Reading time2 min read

CINC is a real estate CRM that helps you manage contacts and track interactions. WPForms is one of the most popular form plugins for WordPress. CINC is where that data needs to go. Here is how to connect them without Zapier or code.

Why not just use Zapier?

For connecting WPForms to real estate CRM, a cloud automation service adds cost and a dependency on an external server. AFI runs on your site with no task limits.

What you will need

  • A WordPress site with WPForms installed and at least one form.
  • A CINC account.
  • The Advanced Form Integration plugin (free from WordPress.org).

Connect CINC to AFI

CINC uses OAuth 2.0 for authentication. In AFI → Settings → CINC, click Authorize and grant access. This is a one-time step.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it WPForms to CINC.

2. Pick your trigger

Select WPForms as the form provider and choose the form you want to connect. AFI detects the fields automatically.

3. Select CINC as the destination

Choose CINC from the platform dropdown and pick Create Lead. This creates a lead in CINC.

4. Map fields

Match each CINC field on the left to the corresponding WPForms field on the right. You can also use smart tags like {{_submission_date}} and {{utm_source}}.

5. Add conditions if needed

Only want to send certain submissions? Set up a conditional rule based on any form field value.

6. Save and test

Click Save Integration. Fill out your WPForms form and submit. Check CINC to confirm the data arrived. If anything looks wrong, open AFI → Log to see the exact request and response.

Free vs Pro

The free version maps name, email, and phone to CINC with unlimited submissions. Pro adds custom field mapping. No per-submission fees on any plan.

Frequently asked questions

Do I need coding skills?

No. Everything is configured through a visual interface, including field mapping.

Will adding this slow down my form?

No. AFI sends data to the destination after the form submission completes. Your visitors see the normal confirmation message without any delay.

Can I connect multiple WPForms?

Yes. Create a separate integration for each form, or send one form to multiple platforms.

Get started

Install Advanced Form Integration free from WordPress.org and connect WPForms to CINC in minutes.

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