How to Send Contact Form 7 Submissions to Freshsales

Freshsales is a CRM that helps you manage contacts and track interactions. Here is how to pipe Contact Form 7 submissions straight into Freshsales using Advanced Form Integration. The setup takes about five minutes and runs entirely on your own server.

The direct approach

AFI delivers form data straight from WordPress to Freshsales. No third-party cloud, no per-task fees, and every request is logged for troubleshooting.

What you will need

• A WordPress site with Contact Form 7 installed and at least one form.
• A Freshsales account.
• The Advanced Form Integration plugin (free from WordPress.org).

Connect Freshsales to AFI

1. Log in to your Freshsales account.
2. Copy your Subdomain and API Key.
3. In WordPress, go to AFI → Settings → Freshsales.
4. Enter the credentials and click Save.

Setting up the integration

1. Create a new integration

Go to AFI → Add New. Name it CF7 to Freshsales.

2. Pick your trigger

Select Contact Form 7 and choose your form. Fields are detected automatically.

3. Select Freshsales as the destination

Choose Freshsales and pick Create Lead. This creates a lead in Freshsales.

4. Map fields

Match each Freshsales field to the corresponding Contact Form 7 field. Smart tags like {{_submission_date}} are available.

5. Add conditions if needed

Send only specific submissions based on conditional rules.

6. Save and test

Click Save Integration. Submit a test form and verify in Freshsales. Check AFI → Log if needed.

Free vs Pro

Free maps name, email, and phone with unlimited submissions. Pro adds custom field mapping. No per-submission fees.

Frequently asked questions

Do I need coding skills?

No. Everything is visual.

Will this slow down my form?

No. Data is sent asynchronously after submission.

Can I connect multiple forms?

Yes. Create as many integrations as you need.

Get started

Install Advanced Form Integration free from WordPress.org and connect Contact Form 7 to Freshsales in minutes.